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Original research · October 1, 2026

Who AI recommends for HVAC in Dallas, and which sources it cites

We asked Perplexity and Gemini 10 questions a homeowner in Dallas would ask, three times each (60 answers, October 1, 2026). Baker Brothers Plumbing, Air & Electrical was named most: in 11 of 20 question checks. 51 HVAC companies were named on at least one check. The most-cited site was bestpickreports.com, in 48 of 60 answers. Asked each question once (October 1, 2026), ChatGPT named Rescue Air and Plumbing most (in 9 of 10 answers); that single run is counted separately from the numbers above.

By Matt Turley60 answers757 citations10 questionsPerplexity and GeminiChatGPT: 1 run per question, shown separately

Table 1 · Who gets named

The HVAC companies AI named

A check is one question on one AI tool, asked three times. A heating and air company counts on a check when it was named in at least 2 of the three answers. Perplexity and Gemini together make 20 checks.

HVAC companies in Dallas named by majority, October 2026 (top 15 of 51)
#BusinessChecks named (of 20)Perplexity (of 10)Gemini (of 10)Answers naming it (of 60)
1Baker Brothers Plumbing, Air & Electrical113832
2Rescue Air and Plumbing101926
3Berkeys Plumbing, A/C & Electrical96331
4Chill Brothers80823
5Milestone Electric, A/C, & Plumbing72519
6Texas AirZone LLC63318
7Reliant Air Conditioning63316
8Green Leaf Air60621
9Airtron Dallas53214
10Service Experts Dallas55017
11Total Air & Plumbing50516
12Aire Serv Dallas43112
13Dallas Plumbing & Air Conditioning40418
14Coolinary Arts Heating & Cooling3038
15Medley Heating & Air Conditioning3038

Small sample, read it as a snapshot: 10 questions, two AI tools, three runs each, on October 1, 2026. A lead of one or two checks is within the run-to-run noise. This says nothing about the quality of anyone's work, and a heating and air company missing here was simply not named in most runs of these answers.

Table 2 · By AI tool

Perplexity and Gemini only partly agree

12 of the 51 HVAC companies named were named by both tools. The rest were named by one tool only.

Each AI tool on the same 10 questions
AI toolAnswersNamed by majorityNamed mostCitations per answer
Perplexity
sonar
3028Berkeys Plumbing, A/C & Electrical (6 of 10 questions, 60.0%)18.0
Gemini
gemini-2.5-flash
3035Rescue Air and Plumbing (9 of 10 questions, 90.0%)7.2
ChatGPT
gpt-4o
Asked once per question, so not comparable to the majority counts here. See the ChatGPT section.

Chart · Source types

What the answers read before they name anyone

Every site an answer cited, counted once per answer and sorted by type with the same rules as our September study of AI answer sources.

Both tools757 citations
Perplexity540 citations · 18.0 per answer
Gemini217 citations · 7.2 per answer
Company websites Directories and review sites Best-of lists and comparisons Reddit, forums, social and video News, docs and reference

Table 3 · Top cited sites

The 15 sites cited most

Counted as answers citing the site at least once, out of 60. These are the pages to be on.

bestpickreports.comDirectories and review sites48 80.0%
consumeraffairs.comDirectories and review sites38 63.3%
reddit.comReddit, forums, social and video31 51.7%
thechillbrothers.comBest-of lists and comparisons31 51.7%
bakerbrothersplumbing.comCompany websites29 48.3%
forbes.comNews, docs and reference29 48.3%
aireserv.comCompany websites28 46.7%
berkeys.comCompany websites25 41.7%
reliantairconditioning.comCompany websites23 38.3%
expertise.comDirectories and review sites21 35.0%
serviceexperts.comCompany websites19 31.7%
serviceagent.aiDirectories and review sites18 30.0%
thumbtack.comDirectories and review sites15 25.0%
firstindallas.comBest-of lists and comparisons13 21.7%
airtron.comCompany websites12 20.0%
Answers citing each site, by AI tool
SiteTypePerplexity (of 30)Gemini (of 30)
bestpickreports.comDirectories and review sites2424
consumeraffairs.comDirectories and review sites2414
reddit.comReddit, forums, social and video2110
thechillbrothers.comBest-of lists and comparisons328
bakerbrothersplumbing.comCompany websites1514
forbes.comNews, docs and reference218
aireserv.comCompany websites244
berkeys.comCompany websites187
reliantairconditioning.comCompany websites158
expertise.comDirectories and review sites210
serviceexperts.comCompany websites181
serviceagent.aiDirectories and review sites99
thumbtack.comDirectories and review sites150
firstindallas.comBest-of lists and comparisons013
airtron.comCompany websites120

Table 4 · ChatGPT, one run per question, collected October 1, 2026

What ChatGPT named, asked once per question

The same 10 questions went to ChatGPT one time each, not three. So a name counts here when it is written in that one answer. These counts are not in Tables 1 to 3, which stay the Perplexity and Gemini majority.

HVAC companies in Dallas named by ChatGPT, October 1, 2026 (top 15 of 42)
#BusinessChatGPT answers naming it (of 10)Share of answers
1Rescue Air and Plumbing990.0%
2Texas AirZone LLC880.0%
3Berkeys Plumbing, A/C & Electrical660.0%
4Cody & Sons Plumbing, Heating & Air660.0%
5Quality 1 Energy Systems Heating & Air Conditioning660.0%
6Bacon Plumbing Heating Air Electric550.0%
7Coolinary Arts Heating & Cooling550.0%
8Willard Cooling, Heating, Plumbing, & Electrical550.0%
9Air Patrol440.0%
10Cozy - D Heating & A/C LLC440.0%
11Quigley Heating & Air Conditioning440.0%
12Serveway Heating & Air Conditioning440.0%
13Total Air & Heat Company440.0%
14Ellis AC & Furnace Repair330.0%
15On Time Experts330.0%
ChatGPT66 citations · 6.6 per answer
Company websites Directories and review sites Best-of lists and comparisons Reddit, forums, social and video News, docs and reference

Sites ChatGPT cited most, as answers citing the site at least once (of 10)

dfwprofessionals.comDirectories and review sites6 60.0%
expertise.comDirectories and review sites6 60.0%
consumeraffairs.comDirectories and review sites5 50.0%
dallasacrepairguide.comCompany websites5 50.0%
reddit.comReddit, forums, social and video4 40.0%
consumerbusinessreview.orgCompany websites3 30.0%
homeadvisor.comDirectories and review sites3 30.0%
airco.comCompany websites2 20.0%
dallastoprated.comDirectories and review sites2 20.0%
dirttrades.comCompany websites2 20.0%

One run per question is a thin sample: the names in an AI answer move from run to run, so a business named once here could be missing on the next ask. Read it as one look at ChatGPT on October 1, 2026, next to the steadier three-run numbers above.

What to do with it

If you run a heating and air company in Dallas

Your customers already ask these AI tools who to call. The answers above are what they get back. The HVAC companies named are the ones whose names show up on the sites the AI reads: the directories, review sites and best-of lists in Table 3, plus their own websites.

So start with the sites in Table 3. Make sure you are listed on the directories and review sites there, with your name written the same way everywhere. Find out who wrote the best-of lists and whether you belong on them. Then make your own site say plainly what you do, where you work and why people pick you, in the words a homeowner uses.

Do not judge from one answer. The names move from run to run, which is why every check here is three runs and a name only counts when it shows up in most of them.

The ChatGPT edition: Does ChatGPT recommend HVAC companies?

See your own business

Are you one of the HVAC companies AI names?

This page covers the whole city. The AI Answer Check runs the same test on your own business: the questions your customers ask, three runs each on ChatGPT, Perplexity and Gemini, whether you are named, who is named instead, and the three fixes worth the most. I read every report before it goes out.

Method

How we measured it

The 10 questions (frozen for this edition)

  1. best HVAC company in Dallas
  2. who is the best AC repair company in Dallas
  3. who should I call for AC replacement in Dallas TX
  4. top rated heating and air conditioning company in Dallas
  5. emergency AC repair in Dallas, who should I call
  6. best company to install a new HVAC system in Dallas
  7. best furnace and heating repair company in Dallas
  8. affordable HVAC company in Dallas with good reviews
  9. family owned AC company in Dallas
  10. recommend an honest AC company in Dallas that won't upsell me

AI tools

  • Perplexity: Perplexity API, sonar model, live web search; cited URLs from the citations field. 30 answers.
  • Gemini: Google Vertex AI, gemini-2.5-flash with Google Search grounding; cited URLs from grounding chunks. 30 answers.
  • ChatGPT (separate, one run per question): OpenAI Responses API, gpt-4o with the web_search tool forced on; cited URLs from the answer annotations. 10 answers on October 1, 2026. Shown only in Table 4.

These are the APIs, not the consumer apps. Nobody was signed in and there was no system prompt: the question was the whole input. Each question went to each tool three times on October 1, 2026.

Who counts as named

A list of the businesses the answers recommend was built first by reading every answer. Then each answer was checked for each name in its text, with links and citation chips removed, so a cited link alone never counts. Spelling variants count as one name: curly or straight apostrophes, hyphen variants, and “&” or “and”. A name counts on a question and tool when it appears in at least 2 of the three runs. Directories, review sites and platforms are never ranked. ChatGPT was asked each question only once, so in Table 4 a name counts when it is in that one answer, with the same spelling rules. Those counts are never added to the majority numbers.

Sources

A citation is a URL the API itself returns as a source (Perplexity's citations list, Gemini's grounding sources resolved from Google's redirect links, and for ChatGPT the URLs in the answer annotations). Each site counts once per answer. Source types come from a written rulebook, not a person reading every page, so some pages land in the wrong group, mostly between company sites, blogs and lists.

Data

Every run, with its timestamp, tool, model, question, full answer text and citations, is in the JSON file for this page (60 of 60 answers stored in full). The 10 ChatGPT answers are in the same file under their own key (chatgpt_runs), apart from the 3-run record. More cities come in the next edition. Part of the Who AI recommends, 2026 series, with electrical work in Dallas, plumbing in Dallas, roofing in Dallas and AI chatbots for websites.